Estimated timeframe - 3 months

Before we take a route together, we go through a deep due diligence process, where we evaluate your fit in our portfolio and that includes your achievements so far, your product-market fit, your capacity of execution and your “unusual founder” profile. 

Once the due diligence from both sides results in a green light, our journey with your company begins in the realm of structure and order, a crucial first step in preparing your business for growth and scalability. This phase is akin to a wizard preparing for a grand spell, ensuring all elements are in harmony for the magic to take effect.

Understanding the Cap Table

Our wizards delve into the mystical depths of your cap table, a crucial artifact that holds the key to understanding your company's ownership structure. We seek to comprehend the objectives of each shareholder, both as a collective and as individuals. Just as a wizard would decipher ancient runes, we interpret the intricate details of your cap table, identifying any imbalances and restoring harmony where needed. This process ensures that all stakeholders are aligned and ready for the journey ahead.

Organizing the Financial Scrolls

Next, we turn our attention to your financial records, the scrolls that tell the tale of your company's journey from its inception to the present day. Our wizards meticulously organize these scrolls, ensuring a clear and accurate picture of your company's financial health and its trajectory. This process is akin to a wizard studying ancient texts, gleaning insights and understanding the past to shape the future.

Assessing the Company's Inner Powers

Lastly, we assess your current product-market fit, your team, and your company's unique powers. This is where our wizards shine, using their keen insight to identify the strengths and potential of your business. We look at your product or service, its place in the market, and how well it meets customer needs. We evaluate your team, understanding their skills, strengths, and areas for growth. And we identify your company's unique powers - the core competencies and differentiators that set you apart from the competition. This assessment is akin to a wizard identifying the unique properties of a magical artifact, understanding its power and potential for greatness.

Assigning an Associate: To ensure the successful kick off, an associate from our wizarding team is assigned to work in the project from day 1. This associate is your company's personal guide, providing expert advice and support as you navigate the path to success. 

This initial phase of our journey sets the stage for your company's transformation. With the cap table deciphered, the financial scrolls organized, and the company's inner powers assessed, we are ready to embark on the next phase of our journey: crafting the prophecy of your company's future success.

Estimated timeframe - 3 months

With the stage set and the company's inner powers understood, our wizards embark on the next phase of the journey: crafting a prophecy of future success. This is where we align our magical compasses with your founders' desires, ambitions, and objectives, charting a course towards a prosperous future.

Aligning with Founders' Desires

As we join your cap table, we become more than just advisors; we become partners in your quest for success. We work closely with your founders, understanding their desires, ambitions, and objectives for the company. This alignment is akin to a wizard understanding the true wish of the one seeking a spell, ensuring that the magic we weave is in perfect harmony with your goals.

Creating a Long-Term Business Plan

With our goals aligned, we conjure a long-term (3-5 years) business plan. This prophecy includes a market study, where we examine the landscape of your industry, identifying opportunities and challenges. We craft a product development plan, outlining the evolution of your product or service to meet market demands. We devise a go-to-market strategy, detailing how your product will reach customers. We plan the digital and IT backbone, ensuring your company has the technological infrastructure to support growth. And we project the P&L, providing a financial forecast for your company's future. This comprehensive plan is akin to a wizard's prophecy, providing a detailed vision of the journey ahead.

Building a magic dashboard

A crucial element in our magical toolkit is the identification of your business's vital signs - the KPIs. These are the runes that reveal the health of your business and its potential for growth or failure. Our wizards are adept at identifying these crucial indicators, ensuring we monitor the most relevant metrics for your business. We then conjure a real-time dashboard that allows founders, shareholders, and the executive team to monitor these signs and make informed decisions. This dashboard is our crystal ball, providing a clear view of your business's performance and guiding our journey towards success.

This phase of our journey is where we chart the course for your company's future. With a detailed business plan, a clear understanding of your KPIs, and a real-time dashboard to monitor progress, we are well-equipped to guide your company towards its destiny.

Estimated timeframe - 8 months

With the prophecy in place, our wizards embark on the next phase of the journey: summoning the resources needed to bring the prophecy to life. This is where we leverage our magical prowess to gather the necessary elements for your company's growth and success.

Funding the company

The first step in our quest for resources is devising a funding plan. Just as a wizard would summon the necessary elements for a spell, we identify the financial resources needed to execute our business plan. We then we lead the search for investors or external financing entities. These are the benefactors who will provide the resources to bring our prophecy to life. Our wizards are adept at navigating the financial landscape, ensuring we find the right partners for your journey.

Recruiting New Talent

In addition to financial resources, we also recognize the importance of human resources in your company's growth. Our wizards aid in the recruitment of new talent, complementing your existing team and fostering growth. These are the new members of our magical guild, each bringing their unique skills to the table. We understand that every successful quest requires a diverse team, and we ensure your company has the right mix of talent to succeed.

This phase of our journey is akin to a wizard preparing for a grand adventure, gathering the necessary resources and assembling the right team. With a robust funding plan and a talented team, we are well-equipped to embark on the next phase of our journey: guiding the execution of our prophecy.

Estimated timeframe - Until there’s an exit

With the resources summoned and the prophecy in place, our wizards are ready to guide your company on the quest for success. This phase is where we establish a close follow-up of all key actions that will ensure the success of the committed budget and business plan.

Monitoring Business KPIs

As we embark on our quest, we continue to monitor your business's vital signs - the KPIs. We conduct a data-driven weekly follow-up, ensuring your business stays on track. This is akin to a wizard constantly consulting their magical compass, ensuring the journey is progressing as planned.

Supporting Business Operations

Our wizards provide support in various areas of your business operations, giving guidance to all major business areas including branding, client acquisition, marketing execution, finance controlling, finance strategy, organization layout, and team setup. We understand that every aspect of your business plays a crucial role in your success, and we provide expert guidance in each of these areas.

Project based missions

When we all  identify any specific project that will make the needle move to the right direction, we can agree add-ons to the agreement where we fulfill specific missions or projects that cannot be taken by the internal teams. Each project has a separate term sheet that we agree upon.

This final phase of our journey is where our prophecy comes to life. With our hands-on guidance and support, we ensure your company successfully navigates the path to success, transforming the prophecy into reality.